Service innovation

The convergence of products and services, particularly in the media, information and communication markets, has been a defining characteristic of business in recent years. With convergence has come market opportunities for innovative new services. At Sagentia we combine market insights, technical know-how, a track record of managed service delivery and commercial experience. All can work to generate growth for your business through the development of ground breaking services and products.

We have worked in a diverse range of markets from medical technology to mobile-enabled micro finance, in each case providing development and long term operational value from concept through to implementation. Some of these services have, quite literally, changed the way people live and work.

To do this we have had to be flexible in our approach and determined in spirit. We work in real partnership with our clients.

Our focus is with customers who exploit new products and services for growth in dynamic markets. These span the range from large, highly innovative corporates and start-ups, both of whom are looking for accelerated revenue and margin growth; together with companies operating in fast-moving 'connected' markets who require agility and speed to market with early prototypes, customer trials and benchmarking. Within the fields of mobile communications, convergence and commerce, we have provided integrated device and service architecture for communications, applications and business process for secure mobile data and commerce.

The creation of innovative new services, often from little more than an initial idea, calls for a real understanding of market need coupled with deep technical knowledge. While flexible, our approach is also structured and seamless. Proof of concept can be achieved at end-user level through a rapid in-service build, test and adapt approach. Market validation is achieved using established benchmarking and verification techniques, which leads to operational design and business process implementation. And through our partnership approach and flexible business model, we are able to provide ongoing improvement, optimisation, evolution and project management well beyond the initial launch phase.


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