The world’s emerging markets are growing fast. With rapidly maturing business models in the developed world, these markets are increasingly attractive to those telecoms and media companies used to stellar growth and keen to explore new opportunities.
Over a quarter of the world’s population now has a mobile phone. Many more have access to one and the race is on to connect the next billion. The GSMA has already sponsored 2 rounds of low-cost 2G handsets, and more will follow, including those supporting 3G. In addition, the UN’s Millennium Goals exhort the NGO and private sectors to work together to connect the world’s remaining 800,000 unconnected villages by 2015.
Corporate Social Responsibility (CSR) is an increasingly important area for many corporations. It can deliver both good value to those in need, and new revenue streams for corporations with the vision to see it. Trade puts money into the hands of local communities and is the driver for economic growth. Trade means earning a return on investment and ensures the implementation of sustainable models for growth.
We are actively working to deliver new business opportunities in these emerging markets, whether in services (such as mobile financial services or hardware products), low power devices, ultra-low cost units, micro-energy generation or easy to use interfaces. We understand the needs of emerging markets and we have the right kind of experience to deliver sustainable solutions.
