Article focusing on inclusive design, the logical evolution to the design process: not 'one product fits all', or the removal of specialist products, rather that products and services should be available to as many people as possible, without the need for specialist adaptation.
For the vast majority, using the latest feature-packed product is like eating soup with a fork. It's possible, but we only get a taste of what's on offer - nowhere near the full experience and this can prove very frustrating. 'Product rage' can damage brand reputation and market share, but products that get it right will appeal to a much wider market than ever before.
facebook twitter digg Stumbleupon LinkedIn